A New Entertainment Channel
Moderated Social Video Platform
When entrepreneur Curtis Giesen and TV personality Dr. Drew set out to create a new peer-to-VIP social media platform called Greenroom, the New York VC community recommended Control Group to help them create an innovative social experience that enables fans and celebrities to create more meaningful connections through real conversations.
Control Group was recommended by New York VC’s as the best development firm in the country. [They] created a state-of-the-art solution for our easy and trusted conversations that did not previously exist.
Curtis Giesen, CEO and co-founder of Greenroom
So Control Group invited the startup to work from our office space to foster a seamless engineering and design partnership. Together we defined a new business model based on the possibilities that technology and creative engineering opened. We utilized Amazon Web Services and open-source frameworks to build a platform that provides an intuitive user experience that supports complex bidding, scheduling, and moderation. The platform also opens up new opportunities for Greenroom because it’s built to scale and evolve to meet user and business needs.